How TasteTite technology can help your calf systems
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By Hannah Glyn-Jones - 30 Apr 2024
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What is TasteTite?
Tastetite is a unique flavour protection and delivery technology that allows feed manufacturers to fundamentally change the way taste (flavour) is received by target animals.
How does it work?
The historic use of highly aromatic compounds only goes so far in improving feed acceptance; to change and improve feed palatability, we need to improve the taste of feeds and supplements. Tastetite is an innovative encapsulation technology that delivers taste to the mouth of the animal on consumption. Tastetite is highly stable, protecting the delicate nature of flavoured compounds through manufacturing and onto farm. Even under the most adverse conditions, our customers can be confident of long lasting flavour efficacy and prolonged feed shelf life.
Our trusted Start'n'Wean formulation now includes a unique Apple Molplus flavour and aroma. Molplus is an appetite enhancer with a rich aroma and caramel taste. Based on the same sensory profile as molasses. Primarily, the way a feed smells and tastes is critical in determining feed palatability. Calves, like all animals, possess highly developed senses of smell and taste, which guide their feeding behaviour increasing overall feed intake.
Customer Testimonial
‘Here at Plumtree Farm, we run an all-in, all-out system with Wagyu x calves. Calves are fed via a computerised feeder for approximately six weeks and offered start n wean ad-lib. The calves take to the Start'n'Wean nut quickly as from day one. The nuts smell palatable to the human nose with the ‘essence of apple ingredient’. We previously used the start n wean without the additional flavouring and have seen a increase in overall starter feed. Our calves achieve daily liveweight gains between 0.79 and 0.82 from arrival to weaning.’