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Authors

A photo of Sarah Williams

Sarah Williams

Poultry Product Co-ordinator

Sarah joined Wynnstay in 2008 as Customer Services Team member and became Poultry Product Co-Ordinator in 2009 and now undertakes the role of Poultry Sales Support based at the Llansantffraid office.

Previous to joining Wynnstay, Sarah was a Bank Clerk for 11 years before taking time out to raise a family.

The ultimate aim is to ensure that the best possible service is provided to Wynnstay Poultry feed customers, giving added support at every opportunity, with all aspects of their business.

A photo of Corrina Oakham

Corrina Oakham

Digital Marketing Manager

Corrina focuses on ensuring that Wynnstay customers have access to account and product information 24 hours a day.


She looks after the development of the customer portal. Growing a platform exclusive to Wynnstay account holders to ensure they not only have access to invoices, statements and orders, whenever they need them. But also through listening to customer feedback grow other areas such as click and collect and access to a full product portfolio.

A photo of Anna Scott

Anna Scott

Digital Marketing Co-ordinator

Anna graduated from the North Wales School of Art and Design in 2014. After graduation she followed a career in marketing, joining Wynnstay in 2017 as Digital Marketing Co-ordinator.

Her role is to look after our social media accounts, her role focuses on sharing the latest news and advice is shared with our growing follower base across all of our social media channels.

A photo of Danny Richardson

Danny Richardson

Combinable Seed Product Specialist

Danny was born on a small arable farm in Suffolk ensuring agriculture was big part of his childhood. Going on to study Agriculture with Crop Management at Harper Adams University he graduated with a 2:1 in 2019. During his time at university Danny completed an 18-month industrial placement with the plant breeder KWS UK. This gave Danny fantastic exposure to plant breeding, variety selection and trial work which he now uses this knowledge to help Wynnstay farmers.

After graduating Danny spent some time working as a trials agronomist further expanding his knowledge on agro-chemicals, fertilisers, and varieties.

Since joining Wynnstay in 2021 Danny has several roles inside Wynnstay which include working closely with plant breeders ensuring the best varieties are available to Wynnstay farmers, working alongside our production team and seed growers to ensure only the highest quality seed is processed at Wynnstay. Lastly, he designs and delivers training to our sales reps giving the most up to date product knowledge to the Wynnstay team.

Also featured in

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A photo of Stephanie Kydd

Stephanie Kydd

Personnel Officer – Specialist Agricultural Merchanting
A photo of Rachel Clifton

Rachel Clifton

Fertiliser Sales Specialist

Rachel graduated with a Business Studies degree from Liverpool John Moores University in 2015.

After graduating, she was employed as a Sales Executive with Quartix Ltd before joining Wynnstay in December 2015 as Assistant Product Manager for Grass and Root Seed.

In June 2017, Rachel started a new role within Wynnstay Arable as a Fertiliser Sales Specialist.

Within this role, Rachel works closely with the Fertiliser Product Manager, continuing to develop close relationships with fertiliser manufacturers to ensure Wynnstay are able to maintain a quality product offering and competitive terms for customers.

Rachel also handles incoming sales enquiries, offering quotations and bespoke advice. 

A photo of Emma McCarthy

Emma McCarthy

Senior Fertiliser Administrator

Emma joined Wynnstay’s Fertiliser Department in March 2008.

Since then, Emma has been responsible for all aspects of fertiliser administration and has taken ownership for South Wales fertiliser logistics – liaising with suppliers, hauliers and customers to ensure the smooth and efficient delivery of product.

In 2016, Emma was promoted to Senior Fertiliser Administrator – continuing to provide a high level of customer service and administration duties.

A photo of Jo Heath

Jo Heath

Seed Coordination Manager

Having grown up in and around agriculture, Jo joined Wynnstay in August 2016 as Seed Sales Co-ordinator for Cereals, OSR and Pulses. She later moved on to become the Seed Coordination Manager, based in the Arable Department in Shrewsbury. Before joining Wynnstay Jo was Data and Assessment Administrator within a secondary school, where she completed her Level 4 NVQ Diploma in Business & Administration, through The Open University.

Her main responsibilities at Wynnstay include Cereal, OSR & Pulse seed coordination tasks, key account management, overseeing the day-today running of the Seed Department with the Head of Seed and handling seed enquiries from customers, the Wynnstay Sales Team and Retail Stores. Whilst with Wynnstay, Jo has qualified as a licensed cereal seed crop inspector along with completing her Level 7 Postgraduate Degree in Sustainable Leadership, through Cardiff Met University.

A photo of Katie Deery

Katie Deery

Assistant Product Manager - Grass & Roots Seed

Katie grew up on her parent’s arable farm just outside of Shrewsbury and has always had an interest in agriculture and farming. Katie joined the Wynnstay team in July 2016 as a Seed Sales Co-ordinator for Grass and Roots, later moving on to become Assistant Product Manager.

During her time at Wynnstay, Katie has gone on to become a licensed crop inspector for both Cereal and Herbage seed and can help with all grass and root seed enquiries.

A photo of Kate Ruggles

Kate Ruggles

Assistant Product Manager - Fertiliser

Following 3 years in retail management, Kate graduated from Keele University with dual honours in Geography and Education Studies.

Kate started with Wynnstay in May 2012, working on the trade counter and supporting distribution to retail stores based at Astley. 

Kate then took on more of a commercial role within the department leading to promotion to the Assistant Product Manager (Fertiliser) position she holds today.

In this position, Kate provides bespoke fertiliser advice and quotes to customers.

She also supports the Fertiliser Product Manager with supplier and sales relations, liaising with key fertiliser manufacturers and communicating pricing and market updates to the Wynnstay sales team.

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